About the Opportunity:

As an intern, you will work closely with our Performance Marketing team to support various digital advertising campaigns and contribute to the achievement of our marketing objectives. This internship opportunity will provide valuable hands-on experience in the field of performance marketing, with a focus on data analysis, campaign optimization, and driving measurable results.

Responsibilities:

• Assist in the execution and optimization of digital advertising campaigns across multiple platforms, including Facebook, Google Ads, and other relevant channels.
• Conduct data analysis and provide insights to improve campaign performance, including monitoring key performance indicators (KPIs) and recommending optimizations to drive conversions and ROI.
• Collaborate with cross-functional teams to develop creative assets, landing pages, and ad copies that align with campaign objectives and target audience.
• Assist in the setup and implementation of conversion tracking, pixels, and other tracking mechanisms to measure campaign effectiveness and attribution.
• Conduct research and competitive analysis to identify new trends, opportunities, and best practices in the performance marketing space.
• Generate regular reports on campaign performance, including metrics, trends, and actionable recommendations for continuous improvement.
• Assist in ad hoc marketing projects, including market research, data cleansing, and campaign experiments.
• Stay up-to-date with the latest industry developments, tools, and platforms related to performance marketing.

Requirements:

• Currently pursuing a Bachelor’s or Master’s degree in Marketing, Business, or a related field.
• Strong analytical skills with the ability to derive insights from data and translate them into actionable recommendations.
• Familiarity with digital advertising platforms such as Facebook Ads, Google Ads, or other performance marketing tools.
• Basic knowledge of digital marketing concepts, including SEO, SEM, social media, and content marketing.
• Proficiency in Microsoft Excel or Google Sheets for data analysis and reporting.
• Excellent written and verbal communication skills.
• Detail-oriented with the ability to manage multiple tasks and meet deadlines in a fast-paced environment.
• Self-motivated, proactive, and eager to learn about performance marketing strategies and tactics.
• Prior internship or relevant experience in digital marketing or performance marketing is a plus.

Note: This is an internship position with a duration of six months. The intern will receive guidance and mentorship from our experienced performance marketing team and gain hands-on experience in a fast-paced marketing environment.